Expect to see things like the above image plastered all over PlayStation Home, as well as an increasing number of your favorite videogames in the near future.
At anupfrontby Microsoft-owned ad firm Massive held in New York City on Wednesday, Activision Blizzard revealed numerous upcoming sequels to established franchises (includingCall of Duty: Modern Warfare 2, one of the more uninspired videogame sequel titles in recent memory, and what’s being calledGuitar Hero 5for now).
A devious and sickening example of in-game advertising came in a sample screenshot fromGH 5.Of course, theGuitar Herofranchise is already infamous for its blatant and brazen advertising, like the Axe-branded guitar and the Pontiac Garage venue inGuitar Hero III. Apparently, a screenshot ofGH 5was shown; it featured a Burger King logo next to the note highway. Excuse me while I go vomit into a wastebasket.
I suppose this shouldn’t surprise anyone, since Activision recently signed amulti-year ad dealwith IGA Worldwide. Still, this kind of crap disgusts me, and it should disgust you, too.
Anyway,recap! A Canadian actor who lent his voice to some Ubisoft games told the world how he escaped last week’s Mumbai terror attacks; Activision announced Eagles, Nirvana, Smashing Pumpkins, and reggae songs forGuitar Hero World Tour; Hamza continued his prolific run of previews; and plenty more happened on 12/03/08.
Wednesday Regulars:Scraps: ‘You’re heavier than you look’ (26-05-2025)
Originals:F.E.A.R. 2′s viral marketing is clever, mildly creepy
Reviews:Castlevania Judgment
Previews:The Chronicles of Riddick: Assault on Dark AthenaGhostbusters(Xbox 360, PS3, PC)Ghostbusters(Wii)Ghostbusters(DS)
Contests:Contest: Get beta access toFreaky Creatureswith clever Photoshop skillsContest results: Why you haven’t bought a gaming notebook yetSacred 2contest winners announced!
News:Microsoft confirms internal memory in new Xbox 360 ArcadesPrince of Persiavoice actor recounts survival of Mumbai attacksEagles, Nirvana, Pumpkins, and free reggae pack coming toGuitar Herothis monthBlitz working on ‘true 3D games.’ Yes, just likeFreddy’s Dead!Red Bull first to exploitHome’s advertising potentialCaptain Obvious: Atari will continue selling games to retailKOTORMMO has ‘potential’ to fleece you of all your cashAtari: Used games are ‘extremely painful’LBPmoderation is ‘evolving,’ will eventually display the reason for deletionActivision hearts sequels, announcesGuitar Hero 5,Modern Warfare 2, and moreDC Universecould be on your doorstep by next ChristmasTetsuya Mizuguchi’s new Wii music game namedQJPata-pata-patapon plushies are the perfect decor for your rearview mirrorGardening Mamabends over in America Spring 2009MS starts racial profiling, claims Hispanics like home entertainment best190 million households to have consoles in 2012Delay onGhostbusterswas to max out the creepy factorKingdom Hearts 358/2 Daysconfirmed for US releasePrepare to be jealous: Ben Heck shows off his new portable Xbox 360Study: First-person shooter cutscenes aren’t engaging enoughHeftyFable IIpatch nearing completion, no word on a launch dateDisney entering the MMO market: Mickey Mouse roleplay sex in 5, 4, 3, 2 …Come be amazed by Valve’s lifetime retail sales figures
Galleries:Street Fightermovie: Chun-Li? More like Chun-LieShiny skin time: newTekken 6PS3/Xbox 360 screens
Videos:Prince of Persia: The Fallen Kingmakes us want to pinch little cheeksDJMAX Technikanow testing in Los AngelesDSi clenches, eventually yields, to some hot homebrew lovin’Have you heard ofBlack Sigil: Blade of the Exiled?NewRiddicktrailer shows darkness, also gameplayF.E.A.R. 2videos terrify with the power of the S.I.L.L.Y. A.C.R.O.N.Y.M.
